This Privacy Policy (the “Privacy Policy”) describes the consented information Company collects via Krish-e website (“Website”) from or about User(s). It also describes how Company may use, share, and handle the information so collected.

Company views protection of User(s) privacy as a very important principle. Company stores and processes User(s) information which may also include sensitive financial information collected (as defined under the Information Technology Act, 2000), if any, on computers, devices that may be protected by physical as well as reasonable technological security measures and procedures in accordance with Information Technology Act 2000 and Rules there under.

Before using our Website, User(s) should review this Privacy Policy and the Terms of Use on our Website.  By using the Website, User(s) are consenting to the collection, processing, use and disclosure of User(s) Personal Information as set forth in this Privacy Policy.  If User(s) do not agree to be bound by this Policy, User(s) are not authorized to, then User(s) may not access or use our Website. 

Please read the following statement to learn about our information gathering and dissemination practices.


Our Privacy Policy is subject to change at any time without notice. To make sure you are aware of any changes, please review this policy periodically.

By visiting this Website User(s) agree to be bound by the terms and conditions of this Privacy Policy. If User(s) do not agree please do not use or access our Website.

By mere use of the Website, User(s) expressly consent to Company’s use and disclosure of User(s) Personal Information in accordance with this Privacy Policy. This Privacy Policy is incorporated into and subject to the Terms of Use.

  1. Collection of Personally Identifiable Information and other Information:

    When User(s) use the Website, it collects and stores Personal Information which is provided by User(s) from time to time. Company’s primary goal in doing so is to provide a safe, efficient, smooth and customized experience to the User(s). This allows Company to provide services and features that most likely meet User(s) needs, and to customize Website to make User(s) experience safer and easier. More importantly, while doing so we collect personal information from User(s) that we consider necessary for achieving this purpose.

    In general, User(s) can browse the Website without telling who they are or revealing any personal information about yourself. Once User(s) gives personal information on the Website, User(s) give us personal information and hence User(s) are not anonymous to Company. Where possible, Company indicates which fields are required and which fields are optional. Company may automatically track certain information about User(s) based upon behaviour on the Website. Company may use this information to do internal research on User(s) demographics, interests, and behaviour to better understand, protect and serve our User(s). This information is compiled and analysed on an aggregated basis. This information may include the URL that User(s) just came from (whether this URL is on the Website or not), which URL you next go to (whether this URL is on Website or not), your computer browser information, and User’s IP address.

    Company uses data collection devices such as "cookies" on certain sections of the Website to help analyse web page flow, measure promotional effectiveness, and promote trust and safety. "Cookies" are small files placed on hard drive that assist in providing Company services. We may offer certain features that are only available through the use of a "cookie".

    We also use cookies to allow User(s) to enter your password less frequently during a session. Cookies can also help Company to provide information that is targeted to User(s) interests. Most cookies are "session cookies," meaning that they are automatically deleted from User’s hard drive at the end of a session. User(s) are always free to decline our cookies if User’s browser permits, although in that case User(s) may not be able to use certain features on the Website and User(s) may be required to re-enter your password more frequently during a session

    Additionally, User(s) may encounter "cookies" or other similar devices on certain pages of the Website that are placed by third parties. Company does not control the use of cookies by third parties.

    If User(s) choose to buy on the Website, Company collects information about User(s) buying behaviour.

    If User(s) transact on the Website, Company collects some additional information, such as a billing address, a credit / debit card number and a credit / debit card expiration date and/ or other payment instrument details and tracking information from cheques or money orders.

    If User(s) choose to post messages on our message boards, chat rooms or other message areas or leave feedback, Company will collect that information User(s) provide on the Website. Company retains this information as necessary to resolve disputes, provide customer support and troubleshoot problems as permitted by law.

    If User(s) send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about User(s) activities or postings on the Website, we may collect such information into a file specific to such User(s).

    Company collects personally identifiable information (email address, name, phone number, credit card / debit card / other payment instrument details, etc.) from User(s) when User(s) set up a free account with Company. Company uses User(s) contact information to send communication / notifications / offers based on User’s previous interaction on the Website / orders and interests.

  2. Use of Demographic / Profile Data / Your Information

    Company uses personal information to provide the services User(s) request. To the extent Company uses User(s) personal information to market to User(s), we will provide User(s) the option to opt-out of such uses. Company uses User(s) personal information to resolve disputes; troubleshoot problems; help promote a safe service; collect money; measure consumer interest in our services, inform User(s) about online and offline offers, products, services, and updates; customize User(s) experience; detect and protect Company against error, fraud and other criminal activity; enforce our terms and conditions; and as otherwise described to User(s) at the time of collection.

    In Company’s efforts to continually improve service offerings, Company collects and analyses demographic and profile data about our User’s activity on the Website.

    Company identifies and uses User’s IP address to help diagnose problems with server, and to administer the Website. User’s IP address is also used to help identify and to gather broad demographic information.

    Company will occasionally request User(s) to complete optional online surveys. These surveys may ask User’s for contact information and demographic information (like zip code, age, or income level). Company uses this data to tailor User(s) experience in the Website, providing User(s) with content that we think User(s) might be interested in and to display content according to User(s) preferences.

  3. Cookies

    A "cookie" is a small piece of information stored by a web server on a web browser so it can be later read back from that browser. Cookies are useful for enabling the browser to remember information specific to a given User(s). Company places both permanent and temporary cookies in User’s computer's hard drive. The cookies do not contain any of User’s personally identifiable information.

  4. Sharing of personal information

    Company may share personal information with any third party including but not limited to our affiliates, group companies, agents, contractors, service providers to help detect and prevent identity theft, fraud and other potentially illegal acts; correlate related or multiple accounts to prevent abuse of our services; and to facilitate joint or co-branded services that User(s) request where such services are provided by more than one corporate entity. Those entities and affiliates may not market to User(s) as a result of such sharing unless User(s) explicitly opt-in.

    User(s) may disclose personal information if required to do so by law or in the good faith belief that such disclosure is reasonably necessary to respond to summons, court orders, or other legal process. Company may disclose personal information to law enforcement agents, third party rights owners, or others in the good faith belief that such disclosure is reasonably necessary to: enforce our Terms of Use or Privacy Policy; respond to claims that an advertisement, posting or other content violates the rights of a third party; or protect the rights, property or personal safety of our User(s) or the general public.

    Company and its affiliates may use or share some or all of User’s personal information with another business entity should the Company (or our assets) plan to merge with, or be acquired by that business entity, or re-organization, amalgamation, restructuring of business. Should such a transaction occur, that other business entity (or the new combined entity) will be required to follow this privacy policy with respect to User(s) Personal Information.

    Company may also use User’s Personal Information to contact User(s) about Company’s own and third-party goods and services that may be of interest to User(s). If User(s) does not want Company to use Your Personal Information in this way, please check the relevant box located on the form on which Company collects data and/or adjust user preferences in your account profile.

  5. Links to Other Sites

    The Website links to other websites that may collect personally identifiable information about User(s). Should User(s) choose to browse/visit such websites, Website is not responsible for the privacy practices or the content of those linked websites.

  6. Security Precautions

    The Website has stringent security measures in place to protect the loss, misuse, and alteration of the information under Company control. Whenever User(s) change or access account information, Company offers the use of a secure server. Once information is in Company’s possession it adheres to strict security guidelines, protecting it against unauthorized access.

  7. Choice/Opt-Out

    Company provides all User(s) with the opportunity to opt-out of receiving non-essential (promotional, marketing-related) communications from its partners, and from Company in general, after setting up an account.

    If User(s) want to remove contact information from the Website lists and newsletters, then write to us at [email protected].

  8. Advertisements on Website

    Company uses third-party advertising companies to serve ads when User(s) visit the Website. These companies may use information (not including your name, address, email address, or telephone number) about User(s) visits to this and other websites in order to provide advertisements about goods and services of interest to the User(s).

  9. Your Consent

    By using the Website and/ or by providing information, User(s) consent to the collection and use of the information that is disclosed on the Website or the information created while using the accordance with this privacy policy, including but not limited to consent for sharing information as per this privacy policy.

    If Company decides to change its privacy policy, the changes or the revised Privacy Policy will be posted on this page so that User(s) are always aware of what information Company collect, how it is used, and under what circumstances Company discloses it.

  10. Grievance Officer

    In accordance with Information Technology Act 2000 and rules made there under, the name and contact details of the Grievance Officer are provided below:

    [email protected]; Krish-e, Mahindra and Mahindra, K-Shed, Gate No. 2, Akurli Road, Kandivali (E), Mumbai 400 101.